As Managing Director of MMGY Travel Intelligence Europe, Cees Bosselaar is responsible for launching, developing and expanding data and research opportunities across the EU. By providing in-depth insights into European travelers, his role is intended to broaden MMGY Travel Intelligence’s international reach and build upon the success of the agency’ specialized market research for the travel, tourism and hospitality industry.
This international expansion taps into Bosselaar’s extensive experience across the travel industry, particularly in the research realm. Most recently, he was Vice President, Business Development at Phocuswright, where he expanded the research hub’s syndicated and custom business. His background in destination marketing – including 10 years at the Netherlands Board of Tourism – positioned him well for bringing data-led solutions to DMOs.
Originally from the Netherlands, Bosselaar spent several years raising his three sons in Stamford, CT, while traveling the globe for both business and leisure. While he has seen everything from the pyramids of Egypt to the beaches of Rio de Janeiro, he notes that it’s personal interactions and connections that pave the way to greater understanding through travel.